Schibsted news media designsystem

I worked in a central team on building and maintaining a multi-brand design system at Schibsted News Media, including some of the largest publications in Scandinavia; Aftonbladet, SvD, Aftenposten, Verdens Gang, Bergens Tidende and Stavanger Aftenblad. This role was highly rewarding, as it required close collaboration with other designers in the various brand teams to understand both their designer experience as well as the end user needs through both in depth user. interviews as well as usability testing and data driven split testing. I also worked close together with native iOS/Android, and web developers with implementation and on boarding. During the years I had the opportunity to work with a lot of interesting projects. One example is designing a new iOS app together with the team at Svenska Dagbladet. Another highly interesting project where i learned a lot was systematizing the frontpage UI elements, setting up a design principles to ensure a holistic user experience during a semi-automatized curation of content.